How WETCC Built a Better Digital Experience for Its College Community

Project Overview

Discover how BuzzClan redesigned White Earth Tribal & Community College’s WordPress website, created tailored journeys for four audience groups, and connected SharePoint with WordPress to simplify content management.

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Client Challenge

White Earth Tribal & Community College needed to overhaul its public digital presence to better serve a diverse community of students, faculty, and local residents. The college’s legacy website made it hard to find key resources such as admissions details, course schedules, tuition fees, and campus events.

Because current students, prospective applicants, faculty members, and community stakeholders interact with the college differently, the site required tailored navigation paths. Furthermore, WETCC needed a seamless way to manage event and blog content in SharePoint while displaying it dynamically on the public WordPress platform without creating extra administrative work.

To eliminate navigation barriers, improve page speed, and build a strong organic SEO foundation, WETCC partnered with BuzzClan to deliver a completely redesigned, audience-focused digital experience.

Key Outcomes Delivered

Transforming a fragmented website experience into a more intuitive, accessible, and connected digital destination for the WETCC community.

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